Fjäril Gin

Fjäril Gin

Brand identity / Collateral / Website / Social Media

2021

Fjäril Gin is a fictional gin company based out of Colorado. Fjäril works with local farms and nurseries to create unique gin recipes out of natural ingredients. Their main gin features butterfly pea flower, which is how they got their name; Fjäril is Swedish for butterfly. This represents nature and their dedication to utilizing the most natural, organic, straight-from-mother-nature ingredients. Fjäril prides itself on sustainability and truly good ingredients. 

Fjäril Gin’s vision is to remain true to their values while making and serving high-quality, delicious gin. They hope to grow a large following and be able to sell their gin nationwide. Their goal is to market what they stand for and become a trustworthy, sought-after gin company. 

College: Savannah College of Art & Design

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