Taco Dia

Brand identity / Collateral / Website / Merch

2024

¡Every Dia is Taco Dia!

The newest taco joint of Newtown, CT. Pushing the boundaries of what one would typically think of a Newtown restaurant, Taco Dia mixes carefully crafted recipes and drinks with a lively atmosphere anyone can get behind. With a colorful, modern and art-focused interior, Taco Dia is an any-occasion-location.

Taquito, a golden-fronted woodpecker, flies throughout the brand getting into mischief. Whether it be stealing a lime, breaking into a bottle of hot sauce, or sneaking a sip of a spilled marg, Taquito adds a fun narrative to the Taco Dia brand.

Studio: Box 8 Creative
Illustrations: Hayden Gaillard